From the top down, a company’s brand is largely made up of its people. Bobby Chacko has his degree in Communications and Computer Sciences as well as a background in marketing, but he says branding is largely dependent on company culture. His experience comes after 25 years of working with big American corporations, like Coca-Cola, […]
Read MoreBobby Chacko took the reins of the 90-year-old company Ocean Spray and turned things around with innovative change and renovation. During his time there, Ocean Spray reached $2 billion in global sales. His impact on large companies spans several industries in more than 30 countries over the past 25 years. As a visionary and transformational leader, […]
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Business executive Bobby Chacko recently discussed the ins and outs of starting a small business. You’ve got the idea in mind, but putting it into fruition is an entirely different story. Starting your own business is no easy task, but experienced business executives like Bobby Chacko claim that, when done correctly, it’s indescribably rewarding. Bobby […]
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Business executive Bobby Chacko recently discussed how equality equals prosperity in the workplace. Equality in the workplace is something that is easier said than done. The workplace has long been a center of issues revolving around pay gaps, social injustice, discrimination, and more. A lot of business executives talk about achieving equality in the workplace, […]
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Bobby Chacko recently discussed consumer and cultural changes due to the 2020 coronavirus pandemic. The COVID-19 pandemic has already had major societal impacts, and many of these changes may be enduring. One of the most interesting features of the pandemic, and also what sets it apart from other major world events in recent years, is […]
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Getting Offered a CEO Job Is Exciting but Bobby Chacko Knows that Everyone Must Do Their Due Diligence Before Taking a CEO Job. Prepare for the unexpected It is always exciting to get offered a CEO job; however, at the same time, the CEO is not the same position at every company. Most people think […]
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Fairexpay announced today that it has appointed Bobby Chacko, Former President and CEO of Ocean Spray to its board of directors effective Nov 2nd, 2020. “We are pleased to welcome Bobby Chacko as a Board Member to Fairexpay. He joins Fairexpay at an exciting time as we continue to revolutionize the b2b cross-border payments platform […]
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Learn What Five Items Everyone Should Have In a Home Office From Bobby Chacko Bobby Chacko Recommends A Computer It shouldn’t take a professional like Bobby Chacko to tell you that one of the most important things that you can have in a home office is a computer. Thanks to COVID-19, many people who haven’t […]
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No question, everyone has had to redesign their lives thanks to COVID-19, and Bobby Chacko and his household are no exception. Where going out meeting with friends and socializing was taken for granted, now every run to the store alone has Bobby Chacko and his family grabbing for mask protection before stepping out of the […]
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In a highly-competitive and digitally-driven marketplace, companies can no longer take growth as a given. A Chief Growth Officer – or CGO – is meant to assure and manage their company’s growth by developing growth initiatives. “Using metrics like social ROIs, employee engagement, and company revenue, the CGO should be able to provide c-level support […]
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